Project Feature - The Paper Vow
When Christy from The Paper Vow reached out to me about creating a brand video for her business, I was so excited. The Paper Vow is a custom wedding invitation company located in Columbus, Ohio, and Christy was in need of a video for her new website. I love working with small businesses to help tell their story and connect with their audience through video, and The Paper Vow has a beautiful brand and great story. The final product for this project consisted of two videos - the brand highlight video to be featured on The Paper Vow website, and a shorter social media sizzler to be used on Facebook and Instagram. What I love about these videos is how much personality and style shines through. Working with Christy is a delight, and the videos really show this.
This highlight video focuses on the story of the business. We hear how The Paper Vow was started and what makes the business unique. I love how much of Christy’s personality you can see in this video, it gives you a great idea of what it’s like to work with her.
We also created an additional edit of the video - a fun and punchy cut to be used on social media.
Choosing to have two cuts for this video was a great decision. The longer form video works great on the website and helps inform people about The Paper Vow and give people an idea of what it’s like to work with Christy. While the social media sizzler is great for sharing online with people who already follow The Paper Vow, and a video always stands out on social media feeds. If you’re interested in custom invites or paper products to any event, I highlight recommend The Paper Vow - Christy is great to work with and her products are amazing!
“I connected with Molly through a FB group and am beyond grateful our paths crossed. I told her what I was looking for, even though I really had no idea how to do a marketing video and really have what was in my head come to life. Molly was beyond patient and had great ideas on how to bring everything together. The final product was exactly what I hoped for and she made me feel beyond comfortable in front of the camera. I never felt rushed or uncomfortable, it was a fabulous experience from initial email correspondence to meeting in person and receiving the final product. I would recommend her in an instant!”